0 Mars Science Laboratory Curiosity Rover enters review stage

SKP4472 | 20:49 | |
The Mars Science Laboratory Curiosity Rover by Perijove has just entered the review stage with 10,000 supporting votes. Despite the project being created in 2011, the project gained thousands of votes within the last 48 hours due to a plea made at Reddit.

LEGO gave the following congratulatory message:
Congratulations on 10,000 Supporters, Perijove!

2012.08.18

What a cool Mars Science Laboratory Curiosity Rover model and a very timely LEGO CUUSOO project! You've built and presented the model in a good size that looks accessible and playable. We really like the Sky Crane as shown with the transparent flame pieces, too.

This project has seen a pretty impressive run to 10,000 thanks to last night's Reddit post. Awkward high-fives all around!

Congratulations on achieving 10,000 supporters. We now officially advance this project to the Review phase.

What happens now?
This project moves from the Idea stage to the Review stage. A "LEGO Jury" composed of designers, product managers, and other key team members will examine the idea. We'll build concept models and determine if the concept meets our high standards for what it takes to be a LEGO product. This includes factors such as playability, safety, and fit with the LEGO brand. Every potential LEGO product goes through a process like this and must meet the same standards.

The LEGO Review Begins in September
This project qualifies for the quarterly review beginning in September, which will also include all projects that reach 10,000 between now and September 3. For more information about the quarterly review process, see this blog post.

The review is a thorough process and from its start, and can take several months. When finished, we make a "go/no go" decision to develop and sell a product based on the Mars Science Laboratory Curiosity Rover concept.

When the review is complete, we will inform you of our decision. If green-lit, this project goes into the longest phase of the project; the Development phase. During this time, LEGO model designers refine the product and develop it for release, we create the product materials (box, instructions, marketing), and get everything ready for a production run. This also takes several months.

We will post follow-up information and our decision here.
The LEGO CUUSOO Team

What do you think of the newest project to enter the review stage?

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